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Post-materialist

 
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Status-oriented

 

Upwardly mobile middle class pays a great deal of attention to conventions.

Age and living situation

  • Wide age range of 30 - 70 years
  • Highest proportion of men compared with the various
    milieus (66%)
  • Predominantly married with children (3- to 4-person
    households)

Education

  • Average to higher education
  • Frequently higher specialist and vocational training

Profession

  • Many craftsmen and smaller tradesmen
  • In addition, many employees in managerial positions

Income

  • High and highest incomes are overrepresented

 

 
   

Statusorientierte

One of 610 000 of the status-oriented